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Free advertising is not the most responsive form of advertising. The point is, it is free and some times you just get lucky with free advertising. Be sure to also view the 'Traffic' page. You can increase your response by following a few rules such as :
Read the complete instructions of the advertising source
Follow and implement the instructions of the advertising source
Include as much contact information as you can within your ad copy
Use a good email address that is not filtered out by isps and filtering software (this means to include a good email address in your ad copy)
Take time to write good subject lines and good ad copy
Make your subject lines and ad copy interesting, curious, and easy to read
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